Bath Towels 101


The humble Bath Towel is often the most underappreciated bathroom accessory.  In addition to keeping us clean and dry, Bath Towels act as décor elements. Normally not much thought is put into buying a bath Towel.  Most people buy something they find on sale or whatever catches their fancy at the moment. Here is a run-down on what to look for when buying a bath towel:

Quality: The best absorbent towels are weaved from thinner and longer yarns. The more yarn packed into a square meter, the better the absorbency. This is indicated in Grams per Square Meter (GSM) on every towel. A higher GSM indicates better quality. Buy one with a GSM of at least 500 for a good quality towel.

The high-quality, super-soft fluffy towels in hotels and spas are usually made with Egyptian or Pima cotton. These cotton varieties have thinner and longer yarns and can pack in more GSM leading to higher-quality towels.  US labeling laws allow Egyptian cotton labeling as long as the towels contain around 10% Egyptian cotton. So, if you buy one, ensure it says 100% Egyptian/Pima cotton on the towel.

Perfect for environmentally conscious customers, unbleached organic cotton towels are softer in texture, and their bamboo/hemp counterparts are naturally mildew-resistant.

Décor: Bath towels are a perfect way to add a fresh look to your bathroom. Pristine White fluffy towels are classic bathroom staples. If you like colors, you have several options. You can either buy a towel in a shade that goes with the color palette of your bathroom, or you can add some drama by picking out a color that is in total contrast, for E.g., A Fuchsia towel in a green bathroom.

A stack of towels in the colors of a rainbow would be a perfect accent in a kid’s bathroom.

Everything looks perfect, but you still feel something is missing. In this case, adding a bit of black can complete the look. Try a black and white embroidered towel for a surprise décor element.

Finally, here are a couple of tips on Bath Towel care:

  • Wash before first use with a cup of vinegar to set the color.
  • New towels are extra soft and fluffy because of a coating of fabric softener on the towels. Unfortunately, fabric softener leaves a residue that reduces the towel’s absorbency; hence the few washes needed to “break in” a towel. Do not use fabric softener to maintain the towel’s absorbency.
  • Always hang the towel dry after use to prevent germs and mildew.
  • Keep them fresh and fluffy longer by washing them with a gentle detergent like Woolite in a low-heat setting.
  • If you don’t want a towel to fade, you can use it as a decorative towel and stack white towels for use.

Take the time to pick out the right towel. The extra effort will pay off in the form of a more comfortable towel that adds elegance to your bathroom.

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